News

A new way of understanding urban landscapes to tackle climate challenges Following intense days of work, the selection of projects participating in Ars Urbana, the Euroflora 2025 competition, has been completed. The competition aims to support creativity and innovation in landscape design. Fourteen projects have passed the scrutiny of the evaluation committee, composed of architect […]

A new way of understanding urban landscapes to tackle climate challenges Following intense days of work, the selection of projects participating in Ars Urbana, the Euroflora 2025 competition, has been completed. The competition aims to support creativity and innovation in landscape design. Fourteen projects have passed the scrutiny of the evaluation committee, composed of architect […]

It was truly a special occasion to present Euroflora 2025 at the New York Botanical Garden, one of the oldest botanical gardens in the United States, located in the Bronx. A National Historic Landmark since 1967, the NYBG spans over 1 square kilometer and contains more than 48 gardens and plant collections. Following a tour […]

Booking your hotel for Euroflora 2025 is now easier with the support of Convention Bureau Genova.  CBG offers exhibitors and visitors support for hotel bookings in the city’s hotels that guarantee the best quality standards and the best rates available on the market at the time of booking. All information at: https://www.genovacongressi.it/it/eventi-e-congressi/575-euroflora-2025-la-natura-si-fa-spazio-3.html

This past week also saw the release of the competition book (https://euroflora.genova.it/en/contests-book), a critical element of the show for exhibitors. It outlines 254 carefully updated competitions, reflecting new trends and innovations in the field. Special attention has been given to floral compositions, which now have a dedicated section for the first time.

The first phase of the ‘Ars Urbana’ landscape architecture competition, launched in May, concludeD on September 30. A panel of experts will soon select the top projects, divided into two categories: Under-30 and Over-30. These winning entries will be showcased at Euroflora, a key component of the event that continues to gain credibility and value […]

Eighty-five percent of the exhibition areas have already been reserved by exhibitors from Liguria, across Italy, and abroad” – underlines Corrado Brigante, Euroflora Project manager. “We are excited to welcome important new participants, as well as the return of historic exhibitors who helped make Euroflora a success in the past. A significant focus this year […]

Following the presentation of the Euroflora 2025 project at AIPH’s Spring Meeting last March in Doha, from 17 to 26 May Euroflora attended its twin show Floralies Internationales – France, which this year took place at the Logis de la Chabotterie in Vendée with a 200-square-meter garden featuring a large Origami in the centre, symbolising […]

Following the presentation of the Euroflora 2025 project at AIPH’s Spring Meeting last March in Doha, from 17 to 26 May Euroflora attended its twin show Floralies Internationales – France, which this year took place at the Logis de la Chabotterie in Vendée with a 200-square-meter garden featuring a large Origami in the centre, symbolising […]

Innovation and creativity in landscape architecture and design will be in the limelight at the Show, with a theme competition targeted at landscape architects and designers, architects, agronomists, naturalists, engineers, garden designers, and gardeners of all nationalities. The number of available exhibition areas has been doubled compared to the previous edition, and 20 projects are […]

Following the success of 2022, Euroflora’s cooperation with Agenzia ICE (Italian Trade & Investment Agency) will grow stronger in 2025, welcoming over 60 top buyers from mature markets, Eastern Europe, the Adriatic region and the Middle East, plus a vertical marketing campaign in the main target countries.Following the precious suggestions received from professional associations, for […]

From 1960 to date, AIPH, the International Association of Horticultural Producers, has approved over 50 international horticultural shows. These events, held all over the world, have been visited by tens of millions people and attended by leading floriculturists and nursery gardeners from across the globe. In an increasingly urbanised planet tackling climate change, Expos highlight […]

Thanks to the new layout, these tree sections will have available the generous exhibition areas on the upper floor of the Jean Nouvel Pavilion, large enough to also host the Green Market. Here, visitors will not only be able to buy plants and flowers, but also find gardening equipment and tools, outdoor furniture and furnishings, […]

The new Eastern Waterfront will still include a number of locations designed to host trade fairs and exhibitions. This means that Euroflora will extend over a wide range of spaces facing the sea, ideal to display all possible kinds of products – from nursery plants to flowering ones, from cut flowers amd flower arrangements to […]

The 13^ International Plant and flower Exhibition will be held in Genoa’s new Eastern Waterfront district ‘Rebirth’ will be the watchword Euroflora: 60 years and counting (the first edition was held in 1966)! Euroflora is the only Italian plant and flower show among those recognised in Europe by AIPH – International Association of Horticultural Producers. […]