The program for the 13th edition of Euroflora is a kaleidoscope of continuous events, featuring
leading figures in scientific education, cutting-edge high-tech and artisanal demonstrations, presentations, workshops, and a rich musical program. Additionally, the event will host conferences, professional technical seminars, and distinguished guests, including the Davis Cup and the Billie Jean King Cup.
Four arenas conveniently located along the Euroflora route are dedicated to public-oriented initiatives: Leccio at the entrance of Piazzale Kennedy, Ulivo in the Marina under the tensile structure, Roverella on the ground floor of the Blue Pavilion, and Tamerice on the upper floor, which will continuously host activities by master florists and Bonsai schools. Music, ranging from soft acoustic to classical, will serve as a unifying thread throughout the various events in the arenas.
The four rooms on the mezzanine floor of the Blue Pavilion are reserved for high-level meetings for professional audiences. In addition to the press room and the Agapanthus room, dedicated to meetings with buyers, technical sessions will be held in four rooms: Elleboro, Erica, Ginestra, and Mimosa.